Webby 2020

Rooted in Scandinavian design aesthetics, Muuto, a global furniture retailer, wanted to digitally transform to elevate their brand in the digital sphere. Together we build a platform on Episerver that centralizes brand and order information while enabling Muuto to continue to deliver accommodating customer service.


One of the forceful aspects of the Muuto platform is the product configurator that enables an infinite amount of combinations. From material choice to colour and style preferences, B2B buyers can truly customise the item they want to order and preview it before buying it in bulk. This feature elevates the customer satisfaction and continues to enable Muuto to deliver personalised results simply in a digital format and a central platform that balances practicality, elegance and branding principles.